Carlos Alcaraz is a sensational tennis player, but he would likely make a living also as a marketing professional, as his latest stunt showed.
The 20-year-old is currently competing at the 2024 Indian Wells Open, where he's the defending champion. So far, he managed to cruise through the first rounds, with his quarter-finals opponent being Alexander Zverev.
But during the tournament, it wasn't only the Spaniard's play that gathered interest from the fans, but also his mysterious messages that he's been leaving on camera lenses after his wins.
As is customary, the victorious player gets to sign the camera lens, and Alcaraz did that already three times at the first ATP Masters 1000 tournament of this season.
First, fans started speculating what his "N. See you soon." meant, as some thought it was a message to Novak Djokovic, while others speculated about a girlfriend.
None of that was correct, as after his next win, the two-time major winner wrote "Tudum" and tennis fans immediately knew that the letter N wasn't referring to any mysterious person but streaming platform, Netflix.
While it initially seemed that the Spanish player was only trying to hint that he watched Netflix after his win, he sent another mysterious clue via his X (formerly Twitter) account, telling the fans to "stay tuned."
Only a few hours later, it's been revealed that there was indeed a reason to stay tuned, as Alcaraz will have a docuseries on Netflix that should air in 2025, and the recording started during the Netflix Slam this year.
"I am very happy for this experience with Morena Films and Netflix. People are going to get to watch everything you don't see on a tennis court. I think it's something very different. I hope you enjoy this series as much as I will."