Nadal Announces New AI-Powered Project In Collaboration With Tech Giant Infosys

Nadal Announces New AI-Powered Project In Collaboration With Tech Giant Infosys

by Nurein Ahmed

If you're fascinated with artwork and have a penchant for artificial intelligence (AI), then Rafael Nadal has a unique new project that marries the two and has just launched.

Diehard fans of the 22-time grand slam champion will have the opportunity to craft a generative AI artwork of Nadal and share it on social media, using the hashtag RafaForever, testing their creativity globally.

The project itself, which Nadal announced on his official social media platforms, is referred to as "Rafa Forever" and is a joint collaboration with tech giant Infosys. So far, over 10,000 artworks have been generated.

Nadal is an ambassador of Infosys, which prides itself on being a "global leader in next-generation digital services and consulting." The legendary Spaniard signed a three-year deal with the Indian multinational company last August.

"Hi all, I am happy to announce my latest project with @Infosys called "Rafa Forever". Using you can create generative AI artwork of me. Let’s see your creativity with all possibilities and share it on social media using #RafaForeve."

Nadal posted on X (formerly Twitter) his latest project

Infosys is also intertwined with tennis, fostering a digital innovation partnership with the ATP Tour, Australian Open, French Open, and The International Tennis Hall of Fame.

By leveraging artificial intelligence (AI), cloud computing, and data analytics, Infosys has helped transform the game. It has revolutionized player training by developing video and stats analysis platforms.

Moreover, it has also pioneered AI-assisted journalism platforms to change the way broadcasters connect to their audiences. The fan experience has clearly been revamped for the better.

In the past year, the ATP unveiled the Carbon Tracker mobile application in partnership with Infosys. This aids players in tracking and offsetting their carbon emissions from globetrotting while on tour.

Currently on his second injury hiatus in the past 12 months, Nadal is expected to return to action sooner than expected at the Qatar Open, which kicks off on February 19th.


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